Privacy Policy
Last Updated: January 2026
Brown and Francis ("we," "us," "our," or "Company") operates brownandfrancis.co.uk. This Privacy Policy explains how we collect, use, disclose, and otherwise handle your information when you visit our website.
Information We Collect
We collect information in various ways, including:
- Personal Information: Name, email address, and other details you voluntarily provide when contacting us or subscribing to our newsletter
- Technical Data: IP address, browser type, operating system, device identifiers, and mobile network information
- Cookies: Data stored on your device to enhance your browsing experience
- Usage Data: Pages visited, time spent on site, referral sources, and interaction patterns with our content
How We Use Information
We use collected information for:
- Analytics and understanding user behaviour to improve site performance
- Affiliate tracking and commission monitoring for partner casinos and betting sites
- Site improvement, personalisation, and optimisation
- Responding to enquiries and providing customer support
- Complying with legal obligations and preventing fraudulent activity
Cookie Policy
We use the following types of cookies:
- Essential Cookies: Required for basic site functionality
- Analytics Cookies: Track user behaviour and site performance (Google Analytics, similar services)
- Affiliate Cookies: Monitor clicks and referrals to partner casinos and betting platforms
- Marketing Cookies: Support advertising and retargeting campaigns
You can control cookies through your browser settings or opt out of non-essential cookies via our cookie consent banner. Disabling cookies may limit site functionality.
Third-Party Links
Our website contains links to external casino websites, betting platforms, and affiliate partners. We are not responsible for their privacy practices, security, or content. We recommend reviewing their individual privacy policies before providing personal information or registering accounts. Your use of third-party sites is at your own risk.
Your Rights
Under UK Data Protection Law (including UK GDPR), you have the right to:
- Access your personal data
- Correct inaccurate information
- Request deletion of your data (subject to legal obligations)
- Restrict processing of your information
- Object to processing for marketing purposes
- Data portability (obtain a copy in a structured format)
- Lodge a complaint with the Information Commissioner's Office (ICO)
If you are located outside the UK, applicable privacy laws (such as CCPA for California residents) may grant you additional rights.
Data Retention
We retain personal information only for as long as necessary to fulfil the purposes outlined in this policy or as required by law. Analytics data is typically retained for 26 months. Affiliate tracking data is retained for commission settlement and dispute resolution periods. You may request deletion of your personal data at any time, subject to legal or contractual obligations.
Contact Us
If you have questions, concerns, or wish to exercise your data rights, please contact us at:
Email: [email protected]
We will respond to all data subject access requests within 30 days of receipt.